CloudSip
CloudSip
Overview
CloudSip is a Chicago-based bubble tea brand designed for a new generation of consumers seeking lighter, more refreshing drink experiences. Inspired by the softness of clouds and the smooth texture of milk tea, CloudSip focuses on creating beverages that feel balanced, approachable, and easy to enjoy every day.
Role: Brand Designer, Product Designer
Year: Jan 2026 - Feb 2026
Duration: 2–3 weeks
Tools: Adobe Illustrator, Photoshop, Figma
LOGO VARIATIONS
COLOR SYSTEM
ICONS
TYPOGRAPHY
VISUAL ELEMENTS
The packaging for CloudSip uses soft pastel gradients to reflect the brand’s light and airy identity. I incorporated smooth color transitions inspired by the sky to create a gentle, dreamy visual effect across cups and packaging.
The CloudSip store is designed as a light and calming space that reflects the brand’s core idea of softness and ease. I used curved forms, soft edges, and an airy layout to create a sense of openness, allowing customers to feel relaxed as soon as they enter.
The interior features a pastel color palette, diffused lighting, and cloud-inspired elements that echo the brand identity. Materials are kept minimal and clean, with smooth surfaces and subtle textures to enhance the feeling of lightness.